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#ThisIsNotNormal is a UNFPA campaign to disrupt the risks of gender-based violence becoming normal. The “#ThisIsNotNormal” campaign comes in response to increasing reports by women and girls that violence against them is becoming so widespread and unchecked, that it is normalized in some communities. Featuring the voices of artists and influencers, across Arab region. The campaign aims to counter this alarming trend, amplify the voices of women and girls survivors of gender-based violence, and reaffirm global commitment to ending gender-based violence, including sexual violence in conflict, and providing justice and support services to all those affected.